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PowerNet to Launch End-User
Web Filtering Subscription Services Powered by SurfControl's
Content Filtering Technology
Leading Asian Internet Solution
provider has selected SurfControl's content filtering
technology to launch a new Web Filtering Subscription
Service for SOHO End-Users
SCOTTS VALLEY, Calif., (February
10, 2004) - SurfControl (London:SRF), the world's
number one Web and e-mail filtering company, today announced
its Content Portal Authority (CPA) solution has been
licensed to PowerNetix Limited, a global leader in Internet
solutions and infrastructure, enabling PowerNet to launch
a new Web filtering subscription service specifically
targeted at the growing global residential and SOHO
gateway market.
PowerNet selected the SurfControl CPA
for its easy integration with their existing technology
and began offering Web filtering subscription services
to residential and SOHO end-users at the beginning of
January 2004. The services provide PowerNet's global
residential and SOHO end-users access to the largest
database of categorized URLs within the industry, enabling
users to have management and control over individual
Internet activity.
"Content control and Web filtering
is now on every Internet user's agenda. The launch of
the new service is designed to provide our customers
with market leading content filtering capabilities,"
said Samuel Kam, CEO of PowerNet. "SurfControl
is the world's number one for filtering technology and
we wanted to ensure our customers benefit from this
expertise and service. The technology was easy to integrate
and has allowed us to create a powerful, flexible range
of services that will enable residential gateway users
to protect their families online and SOHO users to meet
their business objectives, while providing us with an
added value service in an increasingly competitive market."
The SurfControl CPA works by integrating
a small piece of code within residential/SOHO appliances
which contact the CPA Servers, hosted by PowerNet, to
categorize each website request, the results of which
can then be cached locally on the residential /SOHO
appliance for future reference. The advantage of storing
the list of regularly accessed URLs locally is so that
the minimal memory capacity of residential/SOHO appliances
can be optimised. As the pattern of websites visited
is unique to each end-user, the SurfControl CPA works
by reducing the need to continually send queries to
the server for the same URL requests.
The SurfControl CPA URL categorization
engine, running on clustered servers hosted by PowerNet,
will be capable of performing around 50,000 categorizations
per second. The focus is on simplicity, with none of
the usual needs for the end-user to download the URL
database and receive daily updates - as with PC based
filtering software - since the URL database is updated
centrally by PowerNet.
Steve Purdham, SurfControl CEO said,
"The agreement with PowerNet reflects the growing
demand for Web filtering services in the residential
and SOHO gateway marketplace. The key to the SurfControl
CPA is its ease of use - integrating into the very low
memory footprint requirements of the residential and
SOHO hardware market, rather than forcing unrealistic
requirements to increase available memory on manufacturers,
and therefore cost."
"The PowerNet service launch is
a key indicator of the success and ease of integration
of the SurfControl CPA. With increasing demand for powerful
Web filtering services, PowerNet is now leading the
way in providing a precision filtering solution."
SurfControl's content database is the
most comprehensive database available in today's market
and provides complete coverage of the most widely accessed
sites on the Web. It provides access to the largest,
most accurate and relevant database of URLs, classified
by risk category (eg sexually explicit, racist, hacker
etc.) and contains in excess of 6 million Web sites,
representing more than one billion pages in 65 languages,
with 35,000 new sites added per week.
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